Dr. Jill Stein - The killing of Harambe reminds 3 months ago today reminds us to be a voice for the voiceless.
Beautiful. A solid bit of common wisdom wrapped up prettily in a gloriously shareable meme. Congratulations to Dr. Stein as she seems to be catching on to what Gary "Feel the Johnson" Johnson and Donald Trump have already taken full advantage of for quite some time. The power of memes has been absurdly strong this political season. Easily shareable images and jokes infect everyone's social media until they're burned into our brains for the foreseeable future. For politicians, it's an easy way to signal that they're "in" with us so-called millennials. Forget facts, figures, or political data. None of those are persuasive, not really. We're humans, pulled and tossed about by emotional inconsistencies and paradoxes. Doubly so when we're young folks, inexperienced in the world and carrying around brains of hot mush. We don't care about any of that policy BS. Well, at least we try to give off an air of apathy about politics.
Memes seem to break that apathetic visage. People can hide facts or ideas in these memetic images for easy distribution among the populace. They're incredibly easy to reproduce endlessly. What politician wouldn't want a piece of that influential pie? Of course, there's a fine line to be traversed here. When one makes a meme, it can't look like one made a meme. It must feel natural and we must be able to immediately connect to it on an emotional level. Take Dr. Jill Stein's Harambe post for instance. It's too tryhard. Cringy even. The only sharing it will get is the ironic memeing, when the meme becomes a meme because of its terrible status. Perhaps it will enter post-ironic status one day, if people swing around to actually liking it. Time will tell.
But now, here's a task for you. Push all the other presidential candidates out of your head for a moment. Even Trump. Now, think of a Hillary meme.
It was negative wasn't it?
Yes, despite Hillary spending upwards over a million dollars of money and hiring scores of debt-ridden college millennials to boost her internet popularity. Somehow it's not working. The only meme I can immediately recall from Hillary is her now infamous "delete your account" tweet directed towards Donald Trump. It's not really about her, but it was still shared ad nauseam across the internet for days, so I'm going to count it as a meme. I can recall other memes that failed, such as her bizarre "Trump Yourself" campaign. I do hope they didn't spend too much money on that one.
So why can't Hillary reach the younger populace? And we're not talking about policies here or even her character. Many other people are arguing about those and they seem to be stuck going around in circles over who is the most evil. No, I believe Hillary's problem is that she cannot effectively craft memes. She doesn't seem to be able to hire meme craftsmiths to do her work for her either, which would be acceptable. So how are we supposed to connect to her if she can't portray herself as one of us? Even Dr. Stein in her delightfully grandmotherly way is getting in on the meme game. Humor is a very effective tool to reach a populace, but it seems to be one Hillary largely shirks. Perhaps she doesn't think she needs the youngsters' votes, which may be true. I'm not a politician or a pundit of any sort, so who knows? The Mainstream Media does tell me she has the election in the bag, so in the end perhaps it's moot.
But still, wouldn't it be great to have humorous Hillary memes to go with our mountain of Trump memes?